THRIVE, a Paychex Business Podcast

How Marketing on Instagram Has Helped Ron Everline Grow, Scale, and Connect His Business

February 23, 2021

When Ron “Boss” Everline decided to open a gym, he never realized what an impact he could make on individuals’ lives. That’s when he realized that training people was his calling in life. Now, 11 years later, Ron’s company Just Train, has over 1 million followers on Instagram. Listen in as he talks about, why he chose Instagram over other social media platforms, how he’s used it to help authentically build a following and referral source for his company, how he has positioned himself to stand out amongst a crowded market, building a brand, and more.


To get more tips on social media strategies, read our article 5 Minutes a Day to a Better Social Media Strategy.

For more great information on how to market your business, download our free guide Startup Guide: Market Your Business.

Follow Paychex on Facebook @Paychex and Instagram @Paychex_Inc

Follow Ron "Boss" Everline on Instagram @justtrain

The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.