THRIVE, a Paychex Business Podcast

Retro Fitness Founder: How to Leverage the Crushing Pandemic

May 28, 2020

When the COVID-19 pandemic hit and businesses were forced to shut down, it crushed the health and wellness industry. Now, weeks later, it’s time for those businesses to get ready to reopen. But in an industry that is so hands on, will customers want to return? What will reopening look like? How will things change? And is there any positive to take away from this entire ordeal? Listen in as entrepreneurial leader and founder of Retro Fitness, Eric Casaburi, talks with Gene Marks about how business owners should take this as a positive opportunity to build excitement around reopening, create a great new member experience, and leverage the pandemic as a message to consumers about the importance of staying healthy.

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