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Designed for those who crave the inside scoop on everything from people to policy to profits, each THRIVE episode transforms complex business and HR topics into clear, actionable advice. Whether you’re an entrepreneur, a seasoned business owner, or an aspiring leader, this podcast is your go-to source for cutting through the noise and gaining a competitive advantage.
Episodes

Tuesday Feb 11, 2025
Paychex's Zachary Keep: How SECURE Act 2.0 Can Benefit Your Business
Tuesday Feb 11, 2025
Tuesday Feb 11, 2025
Is your business capitalizing on SECURE 2.0? On this episode of THRIVE, Gene sits down with Zachary Keep, Manager of Risk Compliance at Paychex, to unpack the game-changing potential of SECURE 2.0. From tax credits that make setting up a 401(k) basically free to the introduction of auto-enrollment, this legislation is transforming how small businesses attract and retain employees. Zach breaks down how these key provisions can make a lasting difference for your employees — and your bottom line.
Topics include:
00:00 – Episode preview and welcome
01:12 – What is SECURE Act 2.0?
02:45 – SECURE 2.0 incentives for employers
03:12 – Tax credits for new retirement plans
05:22 – Matching contribution incentive structure
06:42 – New auto-enrollment rules
07:58 – Automatic escalation explained
09:31 – Rothification of catch-up contributions
11:51 – State mandated retirement plans
14:21 – SECURE 2.0 key takeaways
15:14 – Wrap up and thank you
12 retirement trends you need to know for 2025: https://bit.ly/3WVT3DD
More regulatory changes every business should prepare for this year: https://bit.ly/4gfFWE6
DISCLAIMER:
The information presented in this podcast, and that is further provided by the presenter, should not be considered legal or accounting advice, and should not substitute for legal, accounting, or other professional advice in which the facts and circumstances may warrant. We encourage you to consult legal counsel as it pertains to your own unique situation(s) and/or with any specific legal questions you may have.
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